Spotlight on Social Fresh’s, Jason Keath

Who is Jason Keath, what is Social Fresh, and why should you care?

I first heard about Social Fresh a few months ago. As part of Social Media Club Nashville, I wanted to get involved in this social media conference that was announced to be coming to Nashville, TN January 11, 2010. I volunteered to help out with the event and promoted it through Facebook and Twitter. 

It wasn’t until a few weeks ago that I really did a double-take on the magnitude of national connections to the social media and advertising industries Social Fresh’s founder, Jason Keath, has. I was reading ADRANTS, a popular ad industry pop-culture bog, created by Steve Hall- that I’ve been following for at least five years. There was Jason Keath, Chris Brogan (who I met when he came to Nashville to talk about his social media book, Trust Agents), and Steve Hall in a feature article about a Social Fresh Cruise for the who’s who of social media. That put Jason Keath on my radar, so I called him up to get more info about Social Fresh and what he hopes to bring to Nashville's advertising and marketing community.

NASHVILLE’S Ones to Watch (and learn from): Companies who “get” Social Marketing

> Paramore|Redd
Masters of online marketing and social media, this company practices what it preaches. Lead by a preacher’s daughter, no less! Paramore|Redd is a one stop shop for online marketing- from websites to web banners, online media buying, social media, e-mail newsletters, SEO, and more. They don’t just get it, they share it. Hannah Paramore’s team of marketers provide frequent and relevant company and client updates, and marketing tips.  The company’s smart and spunky personality shines through in their e-newsletter and frequent blog, Twitter, and Facebook fan page posts. Hannah is a frequent speaker on the topic of online and social marketing. In the past year, Paramore|Redd consulted with both American Advertising Federation Nashville and Nashville American Marketing Association in developing online communication plans to connect and grow Nashville's advertising and marketing communities.

Check out Paramore|Redd’s Website | Blog  | Twitter | Facebook

> Nashville Area Chamber of Commerce
Yes, the city of Nashville can tout that we have the best chamber of commerce in the US. The Nashville Area Chamber of Commerce was named 2009 Chamber of the Year by the American Chamber of Commerce Executives. The Nashville Chamber is a strong supporter of the technology and marketing communities in Nashville, supporting events like BarCamp Nashville 2009. Through the Chamber’s  Informed and Inspired Speaker Series, Nashville’s business community got to learn firsthand about social media from Paula Berg [@paulaberg], Manager of Emerging Media for Southwest Airlines. The Nashville Chamber regularly Tweets, updates its Facebook fan page, YouTube Channel, and has huge support from its members in promoting the value of membership in their own e-mail newsletters. The Chamber also hosts a member-only Social Media Marketing Special Interest Group (SIG).

Check out Nashville Area Chamber of Commerce’s Website | Twitter | YouTube | Facebook

 Watch Paula Berg's Presentation at The Nashville Chamber