#SMCNASH Social Care Event Recap + Top Tweets!

I'm very proud of the recent Social Media Club Nashville (SMCNASH) program I helped coordinate, which partnered HDI Music City and our wonderful event sponsor, Oracle, to bring the Nashville community a program on the hot topic, Social Care (Social Media + Customer Service). We gathered a top-notch panel of professionals to explore social care trends and best practices.

SMCNASH Social Care Panelists included:

• Penny Reynolds, Founding Partner, The Call Center School
• Anne McGraw, Customer Loyalty & Social CRM, Nissan North America
• Leah Mackey Schultz, Director of Social Media Operations, ACS Advertising/Xerox
• Brett Williams, Product Management Director, UL (Undewriters Laboratories)
• Christina McKeon, Product Marketing Executive, Oracle

The RSVP list was full!
200 Nashville business professionals registered for the event. We opened with a networking reception, with Oracle sponsoring an open bar and providing demos of their social products to get the conversation started.

We Trended on Twitter!
One of the highlights of the event was learning that @smcnash and @oracle were among Nashville's Twitter Trending topics that evening.

We reached over 30,000 people!
According to our #smcnash TweetReach Report, our conversations reached far beyond the room.

We learned a LOT about Social Care!
Check out my #smcnash + HDI Music City: Social Care Storify collection of favorite Tweets from the event >>>

Life of a Social-ITe at #TechVille2013 (Part 1)

Social-ITe: Pronounced "social" as in Social Media and "ITe" as in as in Information Technology.

The term Social-ITe came from the Nashville Technology Council's staff last year when they partnered with me and a few other Social Media Club Nashville members to be roaming social media reporters at their annual tech event, TechVille 2012.

Meet the Social-ITes! (pictured left to right) Leah Mackey Schultz, Lisa French, Krista Ashton, Ashley Nicholson, Katie Adkins, and Georgia Cross.

Using our social media marketing skills and leveraging our network in Nashville, the Social-ITes helped trend the #Techville hashtag, to the top of Twitter in Nashville in 2013.

We had a blast tweeting quotes from speakers, featuring TechVille attendees and sponsors in photos, and posting video clips. No social network was left out: Facebok, Twitter, Instagram, FourSquare, Google+, and YouTube. The best part is that we shared the TechVille experience with people that weren't even there. They were chiming into the conversations and commenting on the event in real time. 

TechVille 2012 was such a success, that Social-ITes were asked to cover Social Media at the Tech Awards Gala. We were even featured in the Nashville Technology Council's annual publication, Catalyst 2013.  

It's a win, win, win situation being a Social-ITe! Social Media Club Nashville gets some exposure and recognition, Social-ITes get to make new connections while telling the TechVille story via social networks, everyone following the hahstag gets informed and entertained, and Nashville Technology Council gets a ton of non-traditional PR.

Social Media has the power to reach and connect unlike any other medium. The best part is...you...yes, YOU can get in on the action with this year's TechVille2013!

What: TechVille 2013 is the Nashville Technology Council's annual flagship event focusing on the state of technology in Nashville and highlighting technology innovation, talent, and entrepreneurship.

When: Tuesday April 23, 2013 from 8 am till 5 pm.

Follow: #TechVille2013 , @NashTechCouncil, @crossga (Me!)

 Look for Part 2 of this post Tuesday 4/23 with the inside scoop on Techville2013!


Related TechVille posts and articles:

• #Nashville's #TechVille 2012 Social Media Cheat Sheet
• TechVille 2012 Social Media Analytics
  (Courtesy +Leah Mackey Schultz & Xerox/ACS Advertising)
• ACS Advertising Well-Represented at the Tech Awards Gala in Nashville

#Nashville's #TechVille 2012 Social Media Cheat Sheet

Tuesday, May 15th is #TechVille 2012 in #Nashville! 

If you are attending Nashville Technology Council's 2012 annual conference, TechVille than you are about to find out why Nashville, TN has been named by Forbes Magazine as #3 on the list of the "Next Big Boom Towns in the U.S.". It's not because of our booming music scene, but because we have some of the brightest companies and minds in technology.

If you haven't already figured it out, we're kinda a big deal! (As if Google coming to town wasn't a clue.)

I am honored to be covering the TechVille conference as a "SocialITe", along with a few fellow Nashville marketers and fellow Social Media Club Nashville Members. We will put all the good content coming from the event onto the social networks for the world to follow along.

Here's a little social media cheat sheet of some of the topics, speakers, companies, and presenters we'll be tweeting about throughout the day:

Conference Hashtag:  #TechVille

Ac-Cent-Tchu-Ate the Positive: My 2009 Highlights

I’ve been reflecting upon the positive things that happened to me this year, despite being in the job market twice this year due to the economic times and nature of the advertising industry. I’ve managed to be pretty productive, even between jobs. I am thankful for the successes I’ve had and the friendships I’ve made through networking in 2009. Here’s a recap of my year:

- Received American Advertising Federation (AAF) Nashville’s President’s award for my contribution in rebranding the ad club’s website, email newsletter, and creating social networking sites for the organization. I’ve had my eye on that trophy for a couple of years…so it was a personal victory to have my name etched on it!

- Co-Founded Social Media Club Nashville with Jessica Murray, who I met at Dave Delaney’s Geek Breakfast. We had several successful, well attended meetings of SMC Nashville, including topics on Social Media’s use for non-profits, healthcare, and Nashville Predators. I’ve met so many people with the same interest in social media and marketing!

Spotlight on Social Fresh’s, Jason Keath

Who is Jason Keath, what is Social Fresh, and why should you care?

I first heard about Social Fresh a few months ago. As part of Social Media Club Nashville, I wanted to get involved in this social media conference that was announced to be coming to Nashville, TN January 11, 2010. I volunteered to help out with the event and promoted it through Facebook and Twitter. 

It wasn’t until a few weeks ago that I really did a double-take on the magnitude of national connections to the social media and advertising industries Social Fresh’s founder, Jason Keath, has. I was reading ADRANTS, a popular ad industry pop-culture bog, created by Steve Hall- that I’ve been following for at least five years. There was Jason Keath, Chris Brogan (who I met when he came to Nashville to talk about his social media book, Trust Agents), and Steve Hall in a feature article about a Social Fresh Cruise for the who’s who of social media. That put Jason Keath on my radar, so I called him up to get more info about Social Fresh and what he hopes to bring to Nashville's advertising and marketing community.