I'm winding down from attending Social Media Explorer's first live conference, Social Media Marketing World (#SMMW13). There were 1,100+ attendees, amazing networking events, packed sessions with the top social media thought leaders, authors, and speakers- which was overwhelming for even a high flying social butterfly like me. Check out the pics with fellow social media marketers at #SMMW13's networking cruise. Everyone there shared a passion for social media! So what did I learn?
Social Media is Return on Opportunity.
This is the theme that comes to mind, as I am reflecting on all the new friends I've made at SMMW13, connections with these thought leaders, and their words of social media marketing wisdom.
What if that Tweet was shared and brought in a new customer that again shared their experience on Facebook and another person liked it and someone they were connected to saw it and went to your website to buy? Sounds dreamy, right?A lot of the SMMW13 speakers emphasized how social media is about building a community, having passion for the content, and genuinely connecting and helping others via social networks.
