Social-ITe: Pronounced "social" as in Social Media and "ITe" as in as in Information Technology.
The term Social-ITe came from the Nashville Technology Council's staff last year when they partnered with me and a few other Social Media Club Nashville members to be roaming social media reporters at their annual tech event, TechVille 2012.
Meet the Social-ITes! (pictured left to right) Leah Mackey Schultz, Lisa French, Krista Ashton, Ashley Nicholson, Katie Adkins, and Georgia Cross.
Using our social media marketing skills and leveraging our network in Nashville, the Social-ITes helped trend the #Techville hashtag, to the top of Twitter in Nashville in 2013.
We had a blast tweeting quotes from speakers, featuring TechVille attendees and sponsors in photos, and posting video clips. No social network was left out: Facebok, Twitter, Instagram, FourSquare, Google+, and YouTube. The best part is that we shared the TechVille experience with people that weren't even there. They were chiming into the conversations and commenting on the event in real time.
TechVille 2012 was such a success, that Social-ITes were asked to cover Social Media at the Tech Awards Gala. We were even featured in the Nashville Technology Council's annual publication, Catalyst 2013.
It's a win, win, win situation being a Social-ITe! Social Media Club Nashville gets some exposure and recognition, Social-ITes get to make new connections while telling the TechVille story via social networks, everyone following the hahstag gets informed and entertained, and Nashville Technology Council gets a ton of non-traditional PR.
Social Media has the power to reach and connect unlike any other medium. The best part is...you...yes, YOU can get in on the action with this year's TechVille2013!
When: Tuesday April 23, 2013 from 8 am till 5 pm.
Follow: #TechVille2013 , @NashTechCouncil, @crossga (Me!)
Look for Part 2 of this post Tuesday 4/23 with the inside scoop on Techville2013!
Related TechVille posts and articles:
- #Nashville's #TechVille 2012 Social Media Cheat Sheet
- TechVille 2012 Social Media Analytics
(Courtesy +Leah Mackey Schultz & Xerox/ACS Advertising) - ACS Advertising Well-Represented at the Tech Awards Gala in Nashville
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